February 7th 2011 Posted at Comparison Shopping
Never to really be left behind, Shopping.com has developed their shopping comparison engine to be a social shopping engine. Realizing the huge stickiness of social shopping applications, they are responding to the new social shopping sites like the The Find. Given that Shopping.com has been around for nearly 15 years, can this old dog learn a new trick?
It’s hard to think that they are going to be successful. They do have a shopping rewards aspect to the program. Will they be able to buy enough consumers to make it successful?
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