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Modern Portfolio Theory – Basics

June 30th 2015 Posted at Uncategorized
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MPT is based on the behavior of the investor. The investor may make decision based on the expected return and the riskiness of returns. The higher the level of fluctuations, the higher is the risk. Therefore an investor may not prefer a share having higher level of fluctuations price. He may prefer a share even with a lower return, if the risk is low. To reduce the risk, an investor may invest in different securities. Loss, if any, in one security will be offset by gain in another. Portfolio means holding number of securities at a time by an investor. MPT is based upon its analysis on risk and return. When two varieties of securities have got equal risk, an investor may decide in favor of a security which is expected to yield higher return. If such two varieties of securities are expected to yield equal return, an investor may prefer a security having lesser risk.

Now, to reduce risk, one may invest in more than one security, but one must also limit the diversification. This is because; again risk may be higher when the diversification is very high. One may also think of holding all variety of securities. Such holdings will be called as market portfolio. The market portfolio is associated with the market risk. This market risk cannot be eliminated through diversification. Overall changes in the market price will have its own effect on a given security. The effect may change the degree of riskiness of a security. This is nothing but sensitivity of one security with reference to the changes in riskiness of other securities in the market. This is known as the beta co-efficient of the security. That means, the return on a security depends on the risk measured by this beta. The risk of investment in each security in terms of variations may be calculated in terms of percentage and then one security may be compared with the other. Such comparison may help the investor to decide how much he has to invest and in which security.

The expected return on each security may be arrived by means of weighted average. The comparison of estimation of risk and return of each security will place an investor in a better position to decide the purchase of each quantum of security, or not to make a purchase etc. The important point is that inspite of all such efforts regarding diversified investment one cannot reduce the risk to zero. The reality is that one has to accept the margin of market risk or non-diversifiable risk. The selected number of securities from the different industries is sufficient to analyze a market portfolio. The non-diversifiable risk or market risk may involve with risk associated with the fluctuations in the market index itself. The diversification will not eliminate the market risk. The non-diversifiable risk is also called as unavoidable risk and such risks cannot be diversified, because the entire market will be affected by one factor for e.g., common fiscal policy.

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B. E. Smith Expands Leadership Solutions into Post-Acute Care as Market Continues to Grow in this Strategic Space

June 30th 2015 Posted at Uncategorized
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Alyson Cutshall, Vice President of Post-Acute Services, B. E. Smith

LENEXA, Kan. (PRWEB)
June 24, 2015

B. E. Smith, a leading full-service leadership solutions firm dedicated exclusively to healthcare providers, today announced an expansion into post-acute care. Specifically, B. E. Smith is placing increasing focus on meeting the leadership needs of inpatient and outpatient rehabilitation facilities, long-term acute care hospitals (LTAC/LTCH), skilled nursing centers, as well as home health and hospice agencies.

For more than 35 years, B. E. Smith has continued to align its leaders and expand its services to meet the evolving healthcare industry. The post-acute care division is committed to identifying and recruiting “pressure proven” healthcare leaders. B. E. Smith’s candidate database includes more than 17,000 executives with experience in rehabilitation, long-term acute care, skilled nursing, home care and hospice.

“As the experts in healthcare recruitment, B. E. Smith is the only leadership solutions firm capable of bringing the resources and expertise necessary to meet the immediate needs of post-acute organizations,” said Doug Smith, president and CEO, B. E. Smith. “Recent estimates show post-acute care facing a shortage of 2.5 million workers by 2030. Our success and proven results in interim and permanent recruitment within the acute and post-acute care market position us well to meet the increasing leadership needs of providers in the post-acute space.”

In response to the growing leadership demands of post-acute organizations, B. E. Smith assembled a team of healthcare executives with industry specific expertise. A key member of this team, Alyson Cutshall joins B. E. Smith as vice president of post-acute services. She brings more than 15 years of experience in the post-acute field, including leadership positions at Gentiva Health Services, an affiliate of Kindred Healthcare, the nation’s premier post-acute care provider. Over the course of her career, Cutshall achieved significant accomplishments including growing a hospice region’s average daily census (ADC) by 477%. She led a large metro provider branch out of Cap, while simultaneously growing ADC. Cutshall also led home health area year-over-year growth in straight Medicare admissions by 21.9%, despite an increase of more than 40% Medicare Advantage plan penetration.

“B. E. Smith is uniquely equipped to recruit top-performing post-acute leaders capable of making an immediate impact on an organization,” said Alyson Cutshall, vice president of post-acute services. “I am excited to join the post-acute team and look forward to partnering with the industry’s leading post-acute providers.”

B. E. Smith is affiliated with leading associations in post-acute care, including the American Health Care Association (AHCA), National Hospice and Palliative Care Organization (NHPCO) and the National Association for Home Care & Hospice (NAHC). B. E. Smith recognizes the value these trade organizations provide to the healthcare industry.

About B. E. Smith:

Founded in 1978, B. E. Smith is a full-service healthcare executive search firm and one of the top-ranked providers of senior-level leadership services including Interim Leadership, Executive Search and Advisory Services. Veteran healthcare recruiters and regional healthcare experts partner with each client to create customized solutions. B. E. Smith’s proven methodology has resulted in the recent placement of more than 1,000 leaders into healthcare organizations worldwide. The firm utilizes a comprehensive sourcing strategy incorporating the latest marketing techniques, association partnerships, social networking and one of the largest databases of skilled senior-level healthcare executives in the industry to deliver immediate results in today’s complex healthcare environment. For more information, visit BESmith.com or call 855-254-8261.

Here?s a Quick Way to Learn Affiliate Marketing

June 30th 2015 Posted at Uncategorized
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Affiliate Marketing can just lead you to answer some simple questions you may have in thoughts like are you unable to go on a formal job of 8 hours a day but would like to earn large capital? Or would you just like to do the trick from the comforts of your home? This form of internet business works most desirable for people that are targeting huge volume of dollars. And yet, adore the notion of working just around the corners of their home. This sort of advertising is made in particular for people that wants to be a technically property bum but eyeing a large volume of bucks in their pocket, those who want to make revenue over the internet.

You’ll find secrets to obtain success in Affiliate Marketing. These are proven techniques that will genuinely take you to paramount victory.

1. Promote outstanding products : Don’t just accept to review products or post them effortlessly at your web site. It is very best that you know or had skilled the solution primary just before letting other people try or buy it. Remember, it is going to be your phrases that the consumers will value and honor, they will somehow depend on your beneficial words and if at the finish, you fail them, it won’t do you any superior. You certainly will drop huge audience and no internet page views for your website may be transpired anymore. In short, you are going to drop all efforts just as a result of you failed to do credible and dependable critiques.

2. Develop an excellent websites : Nothing can evaluate a fine website that boasts on amusing designs and awesome contents. With web merchandising, to drive great net page views, you ought to establish your self primary as a credible marketer or blogger. Sellers or item owners could only let their goods be advertised by higher PR ranking websites and recognized internet websites. The expenses of these advertisers or sellers are of no joke, they will even go up as high as thousand dollars per month and so they’ll surely make sure every thing is at its suitable location.

3. Have an amazing listing : Constructing a record isn’t that simple. In fact, this might be the most difficult part in affiliate marketing. But for a home business to succeed, you should always target those that are positive buyers so as not to set all your time and efforts to waste. They may also be expected as being a returning visitors or purchasers. The goal all sellers are targeting.

Affiliate marketing will deliver the results most beneficial if you may just place all your hearts stop efforts into it.

In order to make money online with affiliate marketing, you need know the new methods how to drive massive targeted traffic to any offer online. Make sure to download free Auto Mass Traffic report, which will show you how to make 8,88 a day.

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Carii Community Networking Platform Publishes Definitive Social Business White Paper

June 29th 2015 Posted at Uncategorized
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Media, PA (PRWEB)
June 22, 2015

Carii, the mobile and web enabled networking platform for connecting communities and creating possibilities, announced today that it has published a groundbreaking white paper by author and distinguished analyst, Dr. J. Gerry Purdy. Successfully launched in October 2014, the Carii user base has grown more than 300 percent since its launch.

In the white paper, Dr. Purdy states:

“Carii solves a huge unmet need in information processing. It allows communities all over the world to more easily enable their members to interact in a trusted manner. No other system has the ability to serve communities like Carii does.

“Current messaging, social networking and collaboration systems simply are not designed to support communities and sub-group communications. Carii has been developed to serve the needs of communities. It supports simple, complex and affiliated organizations. It works in a trusted manner so only the information that the organization allows can be shared across sub-groups and affiliates. And, the user’s information is maintained in a secure manner.

“Carii uses a carousel system where any number of images, video, audio and other miscellaneous files can be embedded in a post. This means rich media can play a significant role in enhancing engagement and quality of the inter-member communication and fewer posts are required to get information out.”

Dr. Purdy is a nationally recognized industry authority in mobile computing and wireless data communications. For over 15 years, Dr. Purdy has been consulting, speaking, researching, networking, writing and developing state-of-the-art concepts that challenge people’s mindsets and developing new ways of thinking and forecasting in the mobile computing and wireless data arenas.

To access the white paper, please go to http://www.carii.com.

“Our groundbreaking social community platform solution has driven unprecedented early success,” said Denise Hayman-Loa, CEO. “Since our pilot launch late last year, the company has signed up over 700 communities worldwide with an overseas market as its fastest growing market who see the vast potential in the social business revenue-sharing marketplace.”

Industry Accolades

Prior to its launch, Carii quickly established itself among industry analysts and pilot customers alike as a leading community networking platform. The platform has garnered the praise of multiple leading analysts at IDC, Forrester and Gartner.

Said Tim Bajarin in his Jan. 26, 2015 PC Magazine column, “What Facebook, Twitter Need to Learn About Social Media”: “Facebook and Twitter are not going away, but they have a very broad focus. A site like Carii is offering an interesting alternative for people of like minds, which I believe may be at the center of the eventual evolution of social media.”

About Carii

Founded in 2013, Carii leverages the power of traditional social media to create a completely new, mobile-enabled social sharing platform capable of helping businesses and organizations, reducing complexity to simplicity. Located in Media, Penn. with offices in Indonesia, Carii is in the new heart of the social networking community. Please join the Carii conversation at http://www.carii.com.

PR Contact:

Brenda Christensen

Stellar Public Relations

brenda(dot)christensen(at)stellar-pr(dot)com

818.307.9942

Three Affiliate Marketing Tips For Higher Income

June 29th 2015 Posted at Uncategorized
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The level of work you are willing to put in will determine whether internet marketing is easy or hard for you. The tips offered below will help you significantly improve your campaigns.

If you really hope to succeed in Internet marketing, you should begin building a mailing list of targeted people interested in your particular niche. You might have noticed that every Internet marketing expert insists that having a mailing list is vital to the success of any online business. The key to all of it is being consistent. Any online business that consistenly brings in good profits is relying on having a responsive list filled with targeted prospects. Once you’ve established your list, it will quickly become your most important asset. The good part about having a list is that you don’t have to worry about generating traffic, as you’ll be able to send your offers directly to the people on your list. Even if tomorrow every other way of traffic got shut down, you’ll still have an in house way to generate visitors. This will help you create profits consistently by simply sending out new offers to your list. Your subscribers will begin to develop a sense of loyalty and they’re likely to become repeat customers if you continue to deliver value. Over time, the people on your list will begin to trust you for being an expert in your niche. These people will come to believe in your advice and information and start to look forward to your next email. But it’s crucial that you spend time and put in some effort in building a relationship if you want to see these kinds of results. Perhaps the easiest way to accomplish this is to send out good quality information that your list can benefit from. It’s all easier from there, once you have that strong bond in place. You’ll be creating profits with a simple click of your mouse. If you want to give your Internet marketing a boost in this era, you have to focus on Web 2.0 sites to help you leverage your business. Social media sites such as Facebook and Twitter have gained immense popularity and have turned into high traffic zones. Leveraging these social platforms will put you in the position of sending a lot of free but targeted traffic to your site. One example is to use Twitter by opening an account and building a following in your niche which will allow you to send out both special offers and informative messages. It has turned out to be the easiest way to stay in touch with your current customers and as well as get new ones. Facebook can be just as effective except you use a different approach by getting people to become fans of your product by subscribing to your “Fan Page.” You can end up with a snowball effect and you might see your fan base grow virally. While the social media arena has many sites for you to leverage, you will only be successful if you do it right and don’t spam.

Viral marketing is another strategy that needs to be leveraged by your online business. You should add viral marketing to your overall strategy which will help you boost product awareness with little work. Word of mouth advertising can be extremely powerful in internet marketing because the web makes it simple for people to share their opinions, conduct discussions and generally talk. You must completely understand the fact that by offering your prospects top notch content, you increase the likelihood of them sharing it. If you give it some time and don’t rush your internet marketing endeavor you may find that you become successful sooner than you hoped.

Kenny Jen website’s: Hanging Mobiles, Dried Lavender, And Wireless Headphone.

Marketing Research Analytics Detailed Like Never Before

June 29th 2015 Posted at Uncategorized
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Those with a thing for statistics and mathematics will find marketing research analytics interesting. Some of them even use it when they go and work for online market research firms. Those who don’t wonder what these are. They certainly are not rocket science but are beyond the levels of comprehension of the common man.

Tabulations describe a very different angle of marketing research analytics. Some of the work done via this aspect of analytics includes managing ad-hoc studies and large tracking studies. Trending, data conversion to SPSS and SAS, multi country tracking, concept testing, product usage tests, attitude and usage studies, price sensitivity tests, brand tracks, fast turnaround omnibus etc. are certain things tried out.

Coding is another aspect. Open ended coding is a part of it. Online market research firms consider first mentions, multiple mentions, verbatim aggressions and list coding while working on these factors.

Data recording and reclassification are two other aspects. These put a finishing touch to marketing research analytics. Query strings are coded and extracted. Online market research firms do dictionary formatting and URL classification into various levels.

Online market research firms do a lot of domain based analytics. They use marketing research analytics judiciously. For brand and consumer analytics, they use techniques like category and market evolution, customer response modeling, actionable segmentation, targeting and profiling, portfolio mapping and optimization.

Marketing research analytics used for CRM analytics include campaign management (design, execution and ROI analysis), response modeling (acquisition, cross-sell and up sell analytics), loyalty management and customer lifetime value analysis and retention modeling.

For modeling and calibration, methods such as market mix modeling, collections analytics and delinquency modeling, fraud analytics, value risk modeling, risk based pricing, marketing ROI optimization, volume forecasting etc. suffice for the job. Finally, web based analytics is completed via online traffic analysis, path and conversion analysis, text mining and buzz analytics.

Marketing research analytics used in company and industry research include detailed company profiles and analysis, tear sheets, SWOT, value chain analysis, stock and shareholding analysis, industry benchmarking, industrial and sector reports etc. Techniques used in business intelligence include market entry strategy, country reports, trend analysis, competitive landscaping, economy studies and demographic profiling.

Online market research firms use pitch book support, comparables, precedent transactions, benchmarking, LBO models, financial analysis and valuations in Corporate Finance and M&A Support. Financial models and forecasting, valuation models and investment memos and earnings summaries are remitted in Equity and Fixed Income Research.

These are certain details about analytics one ought to know from closer quarters. This is a set of highly complicated techniques one ought to use judiciously. As mentioned earlier, these techniques are applicable to most of the verticals. So for every vertical, their usage varies.

Finally, it is important to know the benefits of these tools. The use of analytics helps solve various complicated business related tasks including strategic decision making, credit scoring, behavioral scoring, pricing and valuation, segmentation, response modeling, predicting customer behavior, product tracking, price point analysis, redefining customer segments, reducing attrition, enhanced ROIs etc.

These details would help understand the core content of these tools.

Nikita is a content writer and currently associated with b3Intelligence Marketing Research Company in India offers marketing segmentation, marketing research analytics and market research quality control services by best Market Research Consultants for various domains like pharmaceutical, business and more.

WorldofWatches.com Named A Finalist In The Ratuken Marketing 2015 Golden Link Awards

June 28th 2015 Posted at Uncategorized
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Hollywood, FL (PRWEB) June 19, 2015

Leading online e-retailer WorldofWatches.com is proud to announce that it has been chosen as one of the finalists in this year’s Rakuten Affiliate Network Golden Link Awards in the Publisher’s Choice category. The Golden Link Awards, which will be held Monday June 29, 2015 at the Edison Ballroom in New York City, NY honors the very best advertisers, publishers and agencies in the Rakuten marketing network.

Melissa Salas, Senior Director of Marketing and Affiliate Manager for WorldofWatches.com was also nominated for a 2015 Golden Link Award in the Lifetime Achievement category.

“We are thrilled and delighted to be a finalist at this year’s Golden Link Awards,” commented Tony Chvala, EVP & General Manager of eCommerce for WorldofWatches.com. “We strive to be at the top of our game with our affiliate channels and the nomination certifies that,” added Chvala.

“It’s equally gratifying to see Melissa signaled out for her hard work. What’s more, we are very honored to be in such esteemed company as all of our fellow nominees,” Chvala concluded.

This marks Salas’ second Golden Link Award nomination. She was previously nominated in 2004 as Innovative Merchant of The Year, while she was at Buy.com, where she served as Director of Marketing & Public Relations from 2002 to 2013, prior to joining WorldofWatches.com in 2013. Salas serves on the Affiliate Summit Board and is an active member of the Affiliate Marketers Give Back national philanthropy team.

The 2015 Golden Link Award winners will be announced at the Awards Ceremony in New York City on June 29, 2015. Celebrity comedian Al Madrigal will be hosting this year’s ceremony.

WorldofWatches.com:

Headquartered in Hollywood, Florida, WorldofWatches.com is the leading online retailer of popular brand name watches for men and women. Since its inception in 1997, WorldofWatches.com has offered exceptional discounts on popular brand name watches from TAG Heuer, Movado, Gucci, Bulova, Seiko, Stuhrling, Lucien Piccard, Swiss Legend, Skagen and more. Today, WorldofWatches.com features over 6,000 different watch styles from 145 of today’s most popular watch brands. INC Magazine named WorldofWatches.com “One of America’s 500 Fastest Growing Companies” in its annual INC 500 List in 2007 and 2008.

World of Watches offers its customers an extraordinary shopping experience with:

Free Shipping
No Hassle Free Returns
30 Day Price Guarantee
Largest Selection Available
To discover all the latest buzz and inside scoop, visit the WorldofWatches.com Blog and follow World of Watches on Facebook and Twitter.

For Media Inquiries Contact:

Steven Neft

sneft(at)swisswatchintl(dot)com

954.985.3827

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Affiliate Marketing For Beginners: 3 Tips To Get Great Profits

June 28th 2015 Posted at Uncategorized
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Affiliate Marketing is a great home based online business to start. Starting up costs are low and the potential for excellent returns are great as long as you don’t get follow the basic steps and tips to success. This is important to remember as although there have been many success stories, the simple fact is nearly 90% of the new affiliates who start will never earn a real income online. Why? Because they are not willing to learn and work for their goals. However is you are willing to learn and follow these three simple tips and work through them, you will be successful as an online marketer.

1: Choose A High Quality Affiliate Product with a proven sales conversion. By making sure the merchant’s product has an excellent sales page and information there is a very good chance the customer will trust the product and want to buy it. Also make sure there is good customer support and refund procedures in place from the merchant. This is vital as your reputation is on the line and any future sales will depend on the service your merchant gives.

2:Keep In and Constant Dialogue with your subscribers once they join your list. In doing this you be providing them with high quality information pertinent to their needs. When you keep this open and transparent communication with members of your list you will gain their trust and build a trust and in some ways working relationship with them whereby they will believe and rely on your advice to solve or proved a solution to their problems. This will ensure future sales on that list.

3: Ensure that you have a simple and friendly main or squeeze page. Remember to keep it interesting and relevant to the product your are marketing. By communicating effectively and openly with your visitors the likelihood of them reviewing the entire page is much greater and thereby linking through to the merchants page and purchasing.

These 3 tips for your affiliate business if done correctly will make a huge difference to your sales and overall success on online marketing campaign.

Martin Andrews is a internet marketer specializing in affiliate marketing. He is passionate about the complexities and profit potentials in Affiliate Marketing and with his success wants to share with others the knowledge that he has found and developed with online affiliate marketing.

Martin attributes his success to Ewen Chia and his great book “How I made my first million on the internet and how you can too ” and it companion course the “Internet Millionaire System. For further information on these products please visit my site at www.makemillionsonlinenow.com. and blog www.affliliateinc.blogspot.com

Generate Greater Revenues from Social Networking with Facebook Analytics Tools

June 27th 2015 Posted at Uncategorized
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Facebook is no more a social networking medium dedicated only for the youth and people who want to get in touch with their friends. Social networking today is a serious business. This is especially true for corporate enterprises as well as business houses. Facebook along with its purpose built analytics tool enables users to increase as well as measure the online effectiveness. This social networking site offers a completely new platform for estimating communicative marketing, increasing client retention, generating greater revenue as well as broadening the reach.

Eminent service providers today have introduced efficient Facebook analytics tools that help entrepreneurs to measure effectively the success of Facebook campaigns. This is done by utilizing a mix of analytical processes and creative social analytics tools. The results are quick to track the web data and attain real-time distribution. Furthermore, there are engagement Facebook metrics and users can attain instant feedback on the content performance. This further enables to optimize features, products, campaigns, communications and content faster.

These social analytics tools offer an easy-to-use visualization interface that enables in trending views as well as drill-down capacities. Furthermore, these tools help you provide insights that aid in smarter and faster operating decision making. At the same time, users are able to attain a quicker insight into the essential impacts on viral campaigns. It also helps in analyzing and understanding that what is it that keeps users engaged and simultaneously earn more revenues.

Service providers of Facebook analytics tools also help their clients and users to gain actionable intelligence that leads to business enhancements and other operational advantages. These offer actionable insights in real time and the users to gain useful operational decisions and set up automated business processes. The tools allow you to achieve the following:-

* It helps you to estimate data in real-time from across mobile, social, and other web platforms to enable game developers and social commerce enterprises to constantly enhance customer acquisition, engagement and other monetization campaigns.

* Users are able to modernize their ability to capture broad information, discover meaningful insights, and shut down the loop with mechanized action. All this is done in real time.

* The tools helps to track user behaviors in real-time and attain instant feedback on what’s working and what is not for business owners to optimize as they operate

* There is a visualization interface that allows users to aptly understand business performance to make faster, smarter operating decisions.

Most service providers are well equipped with SaaS applications that help in making incorporation, deployment and maintenance easier for the enterprises.

Click here for more on engagement analytics

Futurist Jack Uldrich to Address Healthcare and Technology with MMS

June 27th 2015 Posted at Uncategorized
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Boston, MA (PRWEB) April 30, 2015

In his latest book, “Foresight 20/20: A Futurist Explores the Trends Transforming Tomorrow,” Jack Uldrich writes the following about healthcare and technology: “In January of 2014, Illumina, a San Diego based company, announced that their high throughput genetic sequencing machine “HiSeq X Ten” had finally broken through the long sought after $ 1,000 barrier to sequence a full human genome and could sequence up to five per day. To put this in some perspective, it helps to consider that the first human genome project was completed in 2001 for the sum of three billion dollars.

Uldrich continues, “The project has already had major implications for the healthcare industry and the how disease is prevented and treated. In fact, fast and inexpensive gene sequencing is just a small part of the incredible changes already occurring in the field of health care and treating diseases such as pancreatic cancer

By the beginning of the next decade, in addition to the developments in genomics, genomic surgery, continued advances in information technology, biotechnology, nanotechnology, robotics, data mining, wearable technologies, artificial intelligence, sensors, social networking, a myriad other technologies will transform the face of modern medicine”

On May 1 Uldrich will address a keynote address to the Massachusetts Medical Society in Boston, MA. His keynote”The Big AHA: How to Future-Proof the Health Care System Against Tomorrow’s Transformational Trends, Today” will focus on healthcare and the future trends in technology that will change the face of the system as it is currently known.

While his writing and research on health technology will form the basis for his discussion with the MMS, Uldrich will also focus on his concept of the “Big AHA” which stands for Awareness, Humility and Action. Those basic tents form the foundation for Uldrich’s School of Unlearning and his precepts for outstanding leadership.

Uldrich who has delivered keynotes to several healthcare organizations and hospitals across the U.S. such as BCBS, The AMA, West Kendall Baptist Hospital and United Healthcare also specializes in technological transformation and change management among agricultural, financial, utilities-based, manufacturing and educational organizations as well.

Following his engagement in Boston Uldrich will deliver keynotes to Ingram in Arizona, Thrivent Financial in Minneapolis and Bayer CropScience in Hamburg, Germany.

For more information on Uldrich’s upcoming engagements, writing or speaking availability are encouraged to visit his website.

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