Thalasar Ventures

Phoenix Marketing International Reveals the Consumer Hurdles Ahead for Apple Pay

Rhinebeck, NY (PRWEB) October 22, 2014

Casting a light on the short interval between the Post-Apple Pay announcement and the Pre-Apple Pay launch, Phoenix Marketing International releases findings from a large-scale consumer survey on Apple Pay and currently marketed payment apps. About 2,700 smartphone owners were interviewed online as part of total sample of over 4,000 household financial decision makers that provided insights on the consumer payments market in general. More detail can be found here.

The survey quantified a huge reservoir of untapped usage potential for payment apps. There are currently some 9-million smartphone households that have used a smartphone payment app – but there’s an additional 8-million households that already have an app ready to use on their phone and don’t use it. Converting installation to usage would increase the user base by nearly 50%. Why the gap? What can Apple Pay and other app providers do to harness this hidden potential?

    Hurdle #1 links back to NFC itself. NFC credit or debit cards have a 13% penetration rate overall but a 48% rate among those who have used a smartphone payment app. NFC card users have largely driven the early adoption of NFC apps. “Despite industry efforts to communicate the security of NFC transactions, 40% of smartphone owners aren’t buying it”, said Greg Weed at Phoenix Marketing International. “This group thinks ‘tap and go’ is a barrier, not an inducement, to app trial. By a two-one margin, consumers give lower security ratings to an NFC transaction than a magnetic strip card transaction.

In this context, Apple Pay’s big coup was to focus on security and privacy as the consumer end-benefit itself by adding fingerprint, chip (secure element) and most, importantly, the benefits of tokenization. “Of all transaction types measured for consumer perception of security, the tokenized transaction benefit was rated the ‘most secure’. Apple has a positioning leg-up here but NFC concerns may still retard adoption for some.

    Hurdle #2 focuses on field execution. Non-app users with ready-to-use apps variously reported ease of set-up, merchant acceptance and customer support issues posing as barriers to use. Among users, 38% reported transaction problems at the point-of-sale. 64% of those with an installed app who haven’t used it have contacted customer service or technical support and a quarter of this group came away from the call still not knowing what to do.

“This presents an executional opportunity for Apple Pay and points to the need for improvement in how current app providers make themselves accessible and helpful to consumers,” added Mr. Weed. “Given the difficulty of finding the right phone number at the right time, it would make be logical for app providers to feature the technical support service number – or a chat number –right in the app itself. In the case of Apple Pay, the ease of set-up with Passbook and iTunes should not be taken for granted because the current research showed that 38% of iPhone users don’t have a payment method linked to an iTunes account and 71% don’t use Passbook.

    Hurdle #3 is Apple Pay’s strong stand on payment privacy at the expense of personalized retailer rewards. Apple made this move intentionally and it will likely earn the brand a large foothold in the payment app market. This positioning will hit home for many. As a result of security breaches, 51% of smartphone owners have become more worried about how much of their personal information is in the hands of merchants; and 39% have become less comfortable receiving personalized suggestions based on their past purchases. Yet, when push comes to shove, consumers love a deal: 37% of smartphone owners prefer a shopping-only app that provides rewards and improves the shopping experience. An additional 39% prefer a shopping app combined with a payment function and 23% are happy with a payments-only app. “This trade-off is certainly not lost on Apple, given their iBeacon technology, but it’s an issue Apple will need to work through in order to maximize Apple Pay’s market presence over the long term” Mr. Weed.

With the sales of iPhone6, the distribution of the Apple Pay app dwarfs the installed base of competitive apps. As Apple Pay goes live, the importance of executing the launch to maximize actual usage is the new priority.

The Phoenix report, ‘Apple Pay and the New Environment for Mobile Payment Apps’ is part of an ongoing research study, Consumer Payments Monitor. For more information, please contact:

Mark Sutin




Greg Weed



About Phoenix Marketing International

Phoenix Marketing International is a premier global marketing services firm providing its clients with tailored, unique insight into their customers and markets via a wealth of existing proprietary data. Coupled with custom research products and the latest qualitative and quantitative techniques, Phoenix has extensive research experience across the Automotive, Financial Services, Healthcare, Converged Technology and Media, Restaurant, and Travel/Leisure sectors. From the strategic definition of consumer needs to effective marketing program implementation, PMI provides profit-driven market solutions and is committed to maximizing a client’s Return on Marketing Investment (ROMI) by leveraging the ability to attract and retain new business through cost efficient data acquisition and statistical modeling techniques. Founded in 1999 by Chairman and CEO, Allen R. DeCotiis and President, Martha Rea, Phoenix Marketing International has established its global presence with offices in major locations such as New York, New Jersey, Boston, Philadelphia, Raleigh/Durham, Detroit, and London.

Media Contact:

Marisa Katz


203 617 7228

Growing Board Interest in Big Data Puts CIO 'Squarely in the Discussion'

Growing Board Interest in Big Data Puts CIO 'Squarely in the Discussion'
In a recent survey of 250 global executives, 85% said the board of directors was a primary or strong influencer of Big Data analytics adoption strategy within their companies. The CEO … The report also integrated some survey data from the health-care …
Read more on Wall Street Journal (blog)

These 2 Wearables Are Taking Aim At A Big Healthcare Problem
But two companies are deciding that they want to tackle big problems in healthcare using wearables. The problem in this case is … The badge also records information and transfers the hygeine data to a wireless base station. Here is a video of the …
Read more on Medical Device and Diagnostics Industry (blog)

Healthy S.F. care option extended again

Healthy S.F. care option extended again
That's good news for many participants – 31,965 as of the last count July 1, or a little more than a third of The City's 87,000 adults who don't have health insurance, according to the most-recent Department of Public Health data. A recent search for …
Read more on San Francisco Examiner

Bump: Higher standards, big data transforming auditor's office
If she is re-elected, Bump said she will expand the use of data analysis to evaluate state agencies. The Legislature has also charged the state auditor with assessing a 2012 law aimed at reducing costs and improving quality in the health care system.
Read more on Enterprise News

ClearStory CEO: How Apache Spark is helping bring analytics to the average Joe
Lies, damned lies and big data: How firms get analytics wrong – and how to get it right … Mulligan said ClearStory technology is particularly being taken up by companies in consumer packaged goods, media and entertainment, healthcare and retail.
Read more on ZDNet

Latest Big Data Healthcare News

Ebola Outbreak A Test For Data Mining, Analytics
"Big data doesn't replace traditional data sources or surveillance networks in watching for outbreaks — it helps make them better," Hendrix said. "And when the worst happens, data helps medical professionals and public health experts do their job …
Read more on InformationWeek

Big Data Equals Big Jobs: New Educational Programs to Help You Snag the
Whether you look at companies in finance, retail, healthcare, entertainment, sports or education, their big data needs will only grow in size and sophistication which in turn means they'll need the right people and tools to gain a competitive edge and …
Read more on Umbel (blog)

More than LGBT: A Student Scientist’s Journey at Centenary College

Shreveport, LA (PRWEB) October 09, 2014

Centenary College of Louisiana’s Eli Capello ’15 is an artist, churchgoer, meditator, friend, brother, son, and most recently the voice of transgender scientists in a Nature science journal article, “Diversity: Pride in Science.”

Released in September, the article explores the current climate for scientists in the LGBT community. While lesbian, gay, bi-sexual, and transgender (LGBT) individuals are experiencing less discrimination in general, there is still work to be done in the science field for all minorities. From stories of LGBT scientists finding solace in labs and research, to individuals expressing the fundamental loneliness that comes with such an emotionally charged label, a variety of voices explored what effect coming out in the workplace has done to their careers. Capello, a neuroscience major from Prairieville, Louisiana spoke on transitioning at age 18 and the inherent social complications of sex reassignment.

“There’s a reason you’re supposed to go through puberty before you get to college,” said Capello in the article.

Capello has had a dynamic experience as a Centenary student while undergoing his transition. While a first-year, a few students refused to use male pronouns when referring to him. Others attributed his academic success to getting special treatment because professors felt pity for him as the “trans-guy.”

“Things are a lot different now,” said Capello. “When I came in, it’s safe to say no one knew anything about being transgender. But now policies and attitudes have changed. The Admission office didn’t have anything to help trans students identify their gender, but now they do because of groups like Safe Zone and the Diversity Committee.”

While studying neuroscience at Centenary, Capello has discovered the science discipline is a meaningful place for him to explore his personal life and career goals. When asked whether science has helped him understand his transgender identity, Capello says it’s the other way around.

“I’d say not being in right body helped me understand science,” said Capello. “It helped me understand how to question things. When someone transitions, they work with a therapist to describe why they feel male or female without using body parts. You have to become an articulate person to describe something as complex as gender.”

Capello is as passionate about gender equality as he is about LGBT issues. Much of his impressive science career has been devoted to eradicating sexism in research. In his latest project he produced a manuscript with former Centenary professor Greg Butcher that identifies a gender bias in Parkinson’s Disease research. Despite Parkinson’s being a disease that affects a very sex-specific part of the brain, their findings showed that female rats were used far less than male rats in studies. Only 20 percent of male scientists used both male and female rats in their research while 50 percent of female scientists utilized both genders.

“Because female rats have a pretty regular cycle, some scientists think it’s a waste of time to use them for research and that it probably ‘won’t make a difference,’” said Capello. “But nowhere else in science would we just assume something doesn’t matter. We would test it.”

In another project, Capello was urged to collect data on both male and female oxycodone addicts but found it challenging to find statistics for women. Citing a recent incident involving the FDA’s failing to revise Ambien dosages for women who are accidentally overdosing on the sleep-aid, Capello sees taking the physiological differences of men and women into account as a big issue in scientific research. The lack of female testing is not surprising to Capello considering the gender disparity in science disciplines.

“Girls come into labs and do not feel as confident because they have been told science is for geeky white guys,” said Capello. “Then they make mistakes that further confirm what the head honcho of the lab already thought about them. I’ve been in labs where people who identify as female have been treated very differently.”

Part of the reason Capello found the Nature article important was because it illustrated the need for diversity in the workplace both for personal and scientific growth. Increasing the number of scientists from underrepresented populations such as members of the LGBT community will advance gender equality in research and subsequently improve healthcare for everyone.

After graduation, Capello hopes to attend a graduate program and pursue a Ph.D. in neuroscience. He once thought he would need to hide his transgender identity to succeed in the field, but has recently realized there is no reason to veil his story.

“I have faith in myself that being in the south and out has given me a backbone that I probably wouldn’t have developed if I had gone to school in a more progressive area,” said Capello. “I don’t feel like it’s going to hold me back. I’ve worked really hard to be where I am today.”

Capello is a member of Nu Rho Psi, the National Honor Society in Neuroscience, and a recipient of the Nancy M. Christian and Point Foundation Scholarships. He is the Centenary Diversity Committee intern, volunteers at the Highland Center and Martin Luther King Health Center, and is the director of the Shreveport Chapter of Louisiana TransAdvocates. Capello is a student worker at the LSU Health Sciences Center-Shreveport in the Pharmacology, Toxicology, & Neuroscience Department. Following his diabetic retinopathy research project with classmate Chantel Lee, Capello will teach graduate level students at LSU Health Sciences Center-Shreveport how to operate the machinery he crafted for continued research.

Latest Next Generation Network OSS/BSS Market Analysis 2014, Share, Size, Growth, Trends, opportunities and Forecast 2014 – 2019: MarketResearchReports.Biz

Albany, NY (PRWEB) October 08, 2014

Telecommunication service providers are adopting next generation OSS/BSS systems for many reasons including integration with new IP-based frameworks, emerging applications, and the need to deal with customer service and retention. Other factors include the need for network operators to rationalize legacy systems into common support frameworks while they simultaneously seek differentiation factors from one another. One challenge is that this is all happening while carriers roll-out increasingly complex (at the network and service provider level) products and services.

View Full Report at

With research beginning in 2007, the report Next Generation Network OSS/BSS Market and Forecast 2014 – 2019 provides comprehensive analysis of the drivers and issues related to the technical and business aspects of OSS/BSS, deployments and operations issues, and quantitative analysis with forecasts for anticipated growth through 2019.

Download Detail Report With Complete TOC at

The report covers Next Generation Networks (NGN) in fixed and mobile telecommunication and OSS/BSS for telecommunications. It will cover OSS/BSS solution developers, consultants, network operators and system integrators. The markets covered are North America, EMEA, CALA and APAC. It also covers historical financial data of 2013 and data of earlier developments since the inception of various technologies in telecommunication services.

Questions answered in the report include:

What changes will take place in OSS/BSS vendor landscape?

What kind of business growth is expected in the OSS/BSS market?

How will NGN affect current OSS/BSS architecture and its modules?

What is Frameworx and how does it drive next generation OSS/BSS?

What will be the global market scenarios for next generation OSS/BSS?

What is next generation OSS/BSS and how it different from legacy OSS/BSS?

What kind of transformation will take place in legacy OSS/BSS to next generation?

What will be the implications of next generation networking on operating and managing telecom business?

What are the impacts on managed and cloud services from social media, business intelligence and related analytics?

How next generation networks and relevant next generation OSS/BSS is changing business dynamics of current legacy OSS/BSS market?

Browse Other Published Reports By Same Publisher at

Target Audience:

SDN solution providers

Network and services integrators

Cloud and virtualization companies

Fixed and mobile network operators

OSS/BSS products and services suppliers

Next generation network infrastructure providers

Third party providers of content, commerce, and apps

View All TeleCommunication Industry Analysis Research Reports By at

Report Benefits:

Detailed market forecasts for 2014 to 2019 for OSS/BSS

Technical evaluation of OSS and BSS in next generation networks

Quantitative analysis for legacy vs. next gen OSS/BSS through 2014

Understand the market dynamics regarding legacy vs. next generation

Understand the drivers and timing for evolution to next generation OSS/BSS

Identify technologies and standards supporting solutions for next generation OSS/BSS

Identify companies and their services, products, and solutions for next generation OSS/BSS

Recognize the opportunities for next generation OSS across many different service, solution and product categories

Identify market potential by service for managed/cloud, COTS, convergent billing, consulting, BI, analytics, and CRM

Companies in Report:









Dorado Software

Elitecore Technologies

Evolving Systems Inc

Formula Telecom Solutions

Hewlett-Packard Company







LogNet Systems


MindCTI Ltd



Neural Technologies






Telcordia (Ericsson)

TTI Telecom


Ventraq (Formerly ACE*COMM)

VPIsystems Inc

WANDL (Wide Area Network Design Laboratory)


Xalted Networks



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Wearable Wireless: Technology, Solutions, Vendors, Markets And Forecast 2014 – 2019

View Full Report at

Wearable technology presents the potential for massive transformation in many industries. The more obvious ones include consumer electronics and communications. Early adopter industries include clothing, healthcare, sports and fitness. However, we see many industries adopting wearable technologies as computing and wireless communications integrate wearable into virtually every aspect of products and services.

Download Detail Report With Complete TOC at

Wearable technology today represents an array of products including watches, wristbands, and various clothing items. There is not yet a clear winner, nor do we believe there is a need for one. However, our analysis does point towards winners in certain key battlegrounds such as smartwatch vs. smart wristband.

Wearable technology will evolve beyond its current ecosystem, which is very dependent on smartphone integration. New business models will develop that place wearable tech at the center of communications, applications, content, and commerce without the need for handheld devices of any type.

The Big Data Market: Business Case, Market Analysis & Forecasts 2015 – 2020

View Full Report at

Big Data refers to a massive volume of both structured and unstructured data that is so large that it is difficult to process using traditional database and software techniques. While the presence of such datasets is not something new, the past few years have witnessed immense commercial investments in solutions that address the processing and analysis of Big Data. Big Data opens a vast array of applications and opportunities in multiple vertical sectors including, but not limited to, retail and hospitality, media, utilities, financial services, healthcare and pharmaceutical, telecommunications, government, homeland security, and the emerging industrial Internet vertical.

Download Detail Report With Complete TOC at

Despite challenges, such as the lack of clear big data strategies, security concerns and the need for workforce re-skilling, the growth potential of Big Data is unprecedented. Mind Commerce estimates that global spending on Big Data will grow at a CAGR of 46% between 2015 and 2020. Big Data revenues will reach almost $ 190 Billion by the end of 2020.

Next Generation Wearable Technology Business Models, Applications, And User Experiences

View Full Report at

Wearable technology represents a monumental shift of business practices and even new business models for device manufacturers, content and application providers, and service providers. Wearable technology today represents an array of products including watches, wristbands, and various clothing items. While there is not yet a clear winner in terms of product or even product category, what is clear is that the future of wearable technology in terms of implementation and operations will be completely different than today.

Download Detail Report With Complete TOC at

We see the future encompassing new business models and use cases that will present both huge challenges and opportunities, which will test alliances between various entities in the value chain including network operators, component suppliers, application developers, and industry intermediaries. One area of particular interest that crosses many industries is mobile commerce as we see an emerging Wearable Device Commerce (WDC) ecosystem.

About Us is the most comprehensive collection of market research reports. services are especially designed to save time and money of our clients. We are a one stop solution for all your research needs, our main offerings are syndicated research reports, custom research, subscription access and consulting services. We serve all sizes and types of companies spanning across various industries.

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Related Big Data Healthcare Press Releases

Digital Health Funding to Nearly Double in 2014 With $5B Invested YTD, Reports StartUp Health

New York, NY (PRWEB) October 01, 2014

Oct. 1, 2014 — 2014 is shaping up to be another record year for digital health, with $ 5 billion invested year to date, according to a new report from StartUp Health. The global growth platform for entrepreneurs transforming healthcare today released its quarterly funding report, StartUp Health Insights: Digital Health Funding Rankings Q3 2014, and said capital in the sector is on track to nearly double year-over-year. Download the full report for free at

“We are living in an extraordinary moment in history where big data, sensors, genetics, connected mobile devices are making it possible for entrepreneurs to reimagine what’s possible in healthcare,” said Unity Stoakes, President and Co-founder of StartUp Health. “Investors ranging from angels and VCs to corporate venture and private equity are starting to bet big on digital health, which is a trend we expect to expand globally over the coming years.”

Report highlights:

    Funding in the first three quarters of the year has already skyrocketed past the total invested in 2013 ($ 5B in 2014 YTD vs. $ 2.8B in 2013). Deal volume is lower (347 in 2014 YTD vs. 533 in 2013), as more capital is invested in fewer startups.

    Funding in the third quarter of 2014 nearly doubled over the same period last year, from $ 946M to $ 1.7B. 111 deals closed in Q3 2014, compared with 156 closed in Q3 2013.

    Investment deal sizes continue to climb as the market matures and more private equity firms and strategic investors pour capital into the sector.

    The Top 10 largest deals YTD include Privia Health, Preventice, Proteus Digital Health, NantHealth and Flatiron Health.

    The Top 10 most active subsectors YTD include big data/analytics, navigating the care system, practice management, sensors/diagnostics and patient engagement.

    The Top 10 most active metro areas YTD include the San Francisco Bay Area, New York City, Washington, DC, Los Angeles and Minneapolis.

    The Top 14 most active investors YTD include Founders Fund, Khosla Ventures, Sequoia Capital and Venrock, each with six investments in the sector.

    Even though summer activity tends to be slow in dealflow, Q3 saw 15 acquisitions by companies including Google, Practice Fusion, Cerner and WebMD/Medspace.

For more digital health insights, please download the full report for free at

About StartUp Health

StartUp Health is a global growth platform for entrepreneurs transforming healthcare. StartUp Health’s long-term coaching program and trusted peer network include 165 entrepreneurs from 84 companies in 7 countries and 47 cities. StartUp Health’s full-time team of entrepreneur coaches helps increase the equity value of its companies by providing structured programming and access to investors, customers and advisors from the StartUp Health Network, for every stage of a company’s lifecycle. StartUp Health companies have cumulatively raised over $ 155M and to date, three have been acquired – Basis Science by Intel, Avado by WebMD and Arpeggi by Gene by Gene. StartUp Health was founded by health tech entrepreneurs, Steven Krein and Unity Stoakes, and is chaired by former Time Warner Chairman and CEO, Jerry Levin. Investors include Mark Cuban, Esther Dyson, Roger Ehrenberg, Brad Feld, Richard Forman, Jason Finger, Linda Holliday, Jon Kaplan, Howard Krein, MD, PhD, Jon Miller, Jeff Stewart and Wayne Kimmel. Learn more at and follow @startuphealth.

More Big Data Healthcare Press Releases

Survey Shows Cyber Emergency Response Plans Need to be Regularly Flexed to Stay Effective

New York, NY (PRWEB) September 27, 2014

The Ponemon Institute released the 2014 results from their second annual survey on data breach preparedness sponsored by Experian on Wednesday, and some of the trends were certainly promising. There was a 12% uptick in how many companies have data breach response plans, previously 61%, a 5% increase in how many had emergency response teams in place, a 10% rise in the number of companies that have privacy and data protection awareness programs, from 44 to 54%, and a surge in companies that are making data breach or cyber insurance policies a part of their emergency preparedness plans, increasing more than twofold, from 10% to 26%, compared to last year’s survey.

Some other numbers, however, were not good news. 43% of those surveyed said they had experienced a data breach, up 10 percentage points from the 2013 survey, and of those, 60% said they suffered more than one breach in the last two years, compared to 52% in 2013, which according to Joe Caruso, founder and CEO/CTO of Global Digital Forensics (GDF), a premier provider of cyber security solutions, are probably much higher numbers in reality.

“Data breaches are notoriously under reported by businesses of all sizes. Integrity and public trust are valuable business assets, and if they take a hit, they know their bottom line will suffer. So many businesses make even the discussion of being breached or hacked taboo turf when it comes to anyone on the outside. If it wasn’t for the regulatory compliance rules many industries face, and the threat of severe sanctions and/or fines for failure to comply, total radio silence would be par for the course. And even with all the regulations, it’s quite common for business victims to do everything in their power to keep as many details under wraps as possible. But that’s just trouble waiting to happen, because once a breach is exposed that a business tried to sweep under the rug and out of sight, customers, associates, investors and vendors all feel betrayed, and then their bottom line will suffer exponentially, often irreparably.”

Business survival often depends on emergency response.

While the survey showed more business than ever have response plans in place, it also shows that only 30% of those businesses feel their plans will be at least effective, with the same amount feeling their plans are ineffective, 17% unsure, and the rest somewhere in the middle.

“Those are troubling numbers,” says Caruso, “and according to the survey, a lot of that skepticism comes from the “set it and forget it” mentality many business employ when it comes to setting up and maintaining their plans. Only 22% could make the claim that they review and update their response plans at least once a year, which should be the bare minimum. All the rest either have no defined timeframe for reviews and updates, or have not done it even once since their plans were first devised and implemented. That’s a recipe for disaster. Threats are evolving every day, technologies changes all the time, new business needs and practices continuously emerge, and if your emergency response plan is going to be effective, all of that has to be accounted for. That’s what we help clients do, assess their vulnerabilities and test for weak links in their cyber security chain with proven state-of-the-art penetration testing, from both an insider and outsider perspective. And if a business has an emergency response plan in place, we will flex it to see how it stands up to real-world threats and isolate the shortcomings, and if they don’t, we’ll help them devise one from scratch. The biggest key is regularity, because what would have worked last year will probably not stand up to today’s threat landscape, and what works today will undoubtedly be challenged by the threat vectors that evolve over the next six months or year. Like it or not, that’s today’s cyber reality, so either businesses have to be prepared to step up and play the game right, or pack up, take their ball and go home, because they will not win in the long run if they’re not ready to take the field on any given day.”

Get emergency response experts involved before disater hits.

*Global Digital Forensics is a recognized industry leader in the fields of computer forensics, cyber security and emergency incident response, with years of experience assisting clients in the government, banking, healthcare, education and corporate arenas. For a free consultation with a Global Digital Forensics specialist, call 1-800-868-8189 about tailoring a cost-effective plan which will meet your unique needs, without wasting resources on solutions you simply don’t need. Emergency responders are also standing by 24/7 to handle intrusion and data breach emergencies whenever and wherever they arise. Time is critical if a cyber incident has occurred, so don’t hesitate to get help. For more information, visit

WebRTC: Applications, Solutions, and the Future of Real-time Communications; New Study Now Available at

Dallas, Texas (PRWEB) September 25, 2014

Next generation communications will be highly interactive, flexible, and place applications, content, and commerce at the fingertips of the masses in a way that makes smartphones and OTT of today pale in comparison.

This report evaluates three key technologies and solutions for next generation service delivery including:

WebRTC: Applications, Solutions, and the Future of Real-time Communications

Hypervoice: Challenges and Opportunities for Value-added Voice Services

Everything as a Service (XaaS): Leading Solution Areas and Companies Poised for Success

This report is a must read for anyone that needs to stay ahead of the curve in terms of market developments that will drive the future of telecommunications.

Purchase a copy of this report @

Report Benefits

    Identify the future of communications
    Learn about three key technologies impacting telecom
    Understand the impact of WebRTC, Hypervoice, and Xaas
    Learn about practical applications and integration of these solutions

Report Audience: Cloud Services Companies, Mobile Cellular Carriers, Wireless Device Manufacturers, Wireless Infrastructure Providers and Commerce, Content and Application Providers.

Complete report available @

Table of Contents

WebRTC: Applications, Solutions, and the Future of Real-time Communications

1 Introduction

2 Overview of Open Source and WebRTC Technology

3 Effects on the Enterprise Applications


5 Case Study: Creating WebRTC Application

6 WebRTC Applications

7 Future of WebRTC

Everything as a Service (XaaS): Leading Solution Areas and Companies Poised for Success

1 Overview of Hypervoice 5

1.1 What is Hypervoice and Why is it Important? 5

1.2 Voice-enabled Web an Value-added Voice 6

2 Post-Telephony Voice Landscape 8

2.1 Sources of Value in Voice 8

2.1.1 VoLTE, RCS, and IMS 9

2.1.2 Voice over LTE Alternative: VoLGA uses Circuits with LTE 11

2.1.3 VoLTE Challenges and Opportunities for Mobile Operators 11

2.2 Emerging Use Cases for Voice 14

2.3 “Apps Stores” for Voice Services 15

2.4 Future Scenarios 15

3 Hypervoice Case Studies 16

3.1 Telefonica Azul 16

3.2 Oracle & 16

4 Technical Execution Challenges 17

4.1 Hypervoice and WebRTC 17

4.2 Privacy and Compliance 20

4.3 Hypervoice and the Internet of Things (IoT) 20

Everything as a Service (XaaS): Leading Solution Areas and Companies Poised for Success

1 Introduction 5

1.1 Executive Summary 5

1.2 XaaS: Market Driver for DaaS 6

2 The SPI Model (SaaS, Paas and Iaas) 7

2.1 Software as a Service (SaaS) 7

2.2 Infrastructure as a Service (IaaS) 11

2.3 Platform as a Service (PaaS) 12

3 Benefits for the Enterprise 14

3.1 Market Forecasts 2014 – 2018 15

3.2 Transforming Enterprise Operations into the Cloud: Benefits and Challenges 17

4 Everything as a Service (Xaas) 20

4.1 Storage as a Service (STORaaS) 20

4.2 Communication as a Service (CaaS) 21

4.3 Network as a Service (NaaS) 22

4.4 Monitoring as a Service (MaaS) 22

4.5 Back-up as a Service (BaaS) 23

4.6 Desktop as a Service (DTaaS) 24

4.7 Database as a Service (DBaaS) 26

4.8 Big Data as a Service (BDaaS) 28

4.9 Identity as a Service (IDaaS) 30

4.10 Management as a Service (MGTaaS) 31

4.11 Business Process as a Service (BPaaS) 31

4.12 Proximity as a Service (PROXaaS) 32

4.13 XaaS Future Direction 35

5 XaaS Vendors Landscape 36

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More Big Data Healthcare Press Releases

Billing dispute leaves Presque Isle clinic without access to electronic data

Billing dispute leaves Presque Isle clinic without access to electronic data
Electronic health records have been hailed as a way to improve health care by putting patient histories at clinicians' fingertips, their adoption spurred by $ 30 billion in federal stimulus funds. Doctors and nurses log nearly every interaction with …
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Big data skills becoming a big deal
The demand for big data skills is taking all industries by storm, from health care and supply chain operations to retail and research, says Salman Kureishy, program director, business and professional studies at the University of Toronto School Of …
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Philips' health-care and consumer lifestyle divisions consolidate under HealthTech
“Philips is uniquely positioned to help reshape and optimize population health management by leveraging big data and delivering care across the health continuum, from healthy living and prevention to diagnosis, minimally-invasive treatment, recovery …
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IT Consulting Firm Computer Task Group Set To Ride The Healthcare Wave (CTG)
In the company's largest vertical market, healthcare, big data is increasingly gaining attention, as data analytics allow different healthcare providers to absorb massive amounts of information more efficiently. This information can be used to …
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