Thalasar Ventures

Google Analytics The Basics Of Traffic Analysis

Google Analytics is known as a leading tool for Web analysis and also for finding out the traffic visiting your website. With the help of this tool you can understand the behavior of those visiting our website. Also with the help of Google Analytics you can analyze properly whether you need to make any changes in your website so that you can generate more traffic and ensure more sales.
After you have Google Analytics account then you can do the following:

View a report: When you have a Google Analytics account you can log in and there you would get a section known as Website Profiles in the Overview page. Choose the website name and then click on the View Reports button. It will take you to the Dashboard and there you can find the summary of the activities of the website.
Visitor Overview: This is the section from where you would get the details of the pages viewed, time spent by visitors on your site, rate of bounces and the list of new visitors. Here you would also get the number of the absolute unique visitors. This number would give the number of website visitor and that too within a selected date range.

Map Overlay: This is a unique feature of Google Analytics and from here you would get the Country or Territory view within a world map and there you would find many countries too. From the color you would come to know the percentage of visitors coming from any particular country to visit your website. In the View Report link you will also find a map which would give you the specific views of the cities from where your visitors are coming.

Traffic Sources Overview: In this section you would get the breakdown of traffic to yoru website from various sources and that too broken into percentages.
Content Overview: In this section you would get information about the number of times your website pages were viewed. Also you would get to know about the unique page views and the bounce rate for the website.

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