Thalasar Ventures

Archive for March, 2007

How to use Technorati WTF to generate traffic

Technorati has introduced a cool new feature that you can use for both link baiting and link building. WTF stand for naturally, “Where’s the Fire” (actually it stands for “What the Fuck” but they couldn’t actually say that) and it’s a simple one paragraph explanation of a technorati search term. How do you use this to build links to your site and manage your brand?

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Failure in crisis management

Bob Parsons is the out spoken owner of Go Daddy. Godaddy has been experiencing DDOS over the last few days that has kept his registrar and almost all of his customers hosting web sites offline.

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Computer Security Blog

When I first started Thalasar.com I also started a number of other blogs. Almost all of them got abandoned at one point. I guess I simply spread myself too thin. One blog that I am reviving is my computer security blog.

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Start Up Stories & Whoppers.

This is a new category here at Thalasar. It’s called Startup Stories and it’s purely anecdotes from my own startups and with occasional guest bloggers with their stories. This story about how I have not eaten at Burger King since 1997.

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17 PR Tips for Start-up Businesses

This weeks guest blogger is Joan Stewart, a publicist and all around publicity hound. This is her post on the 17 rules of publicity for startups. Take it away Joan!
You’ve launched your own business, and you’re dying to spread the word about what you do.
But you don’t know where to start. And you’re intimidated by those other small businesses that seem to be the media darlings, or the ones that are getting all the attention from the bloggers.
It’s time to start claiming some of the limelight for your online or bricks-and-mortar business.
Before you do anything, vow that you’ll work as hard as you can to become an expert in your topic. People want to do business with experts. And the media wants to interview them.

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Movable Type VS. WordPress Round 3

There are a large number posts comparing the WordPress and Movable Type. In fact based on the popularity of my Drupal vs Movable Type post, I have decided to revisit this issue since many of these posts are more than a year old and in light of recent developments are completely out of date.

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Photography and Your Rights

I am glad to see that with a little prodding Kevin at Lexblog has produced a pretty solid response to my post on copyright infringement.

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Eating your own dog food. Or how by being your own customer you improve your product!

There’s a common business phrase “eating your own dog food.” It dates from the earliest dog food commercials in television when ultimately would the dog eat the food. It doesn’t matter how good a product looks if the consumer doesn’t use it, it’s useless.

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Copyright Infringement Or how not to use a photo of a person on a blog.

Kevin over at Lexblog has a post on the right to use a photograph of a person on a blog. (Hat tip to Darren Rowe). Quite frankly the post is quite lacking because it misses the most important part of the issue – copyright infringement.

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Net Affiliate Revenue for One Site – $31,070.44

One of the things that people don’t seem to understand is that you need to create value when doing affiliate marketing. Here’s an example site, Best Buys Zone. Best Buys Zone is an affiliate site I did three years ago. In 2006 it generated $31,910.44 in revenue and 129,027 leads for businesses.

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